Samsung 837

Located in Manhattan’s Meatpacking District, Samsung 837 is a brand showcase of immersive installations and Samsung product experiences that combine art and technology promoting hundreds of cultural events year-round with partners such as Netflix, Spotify, Fortnite, Pokémon GO, etc. Working closely with the Art Director I designed collateral for over 300 events keeping the rigor and integrity of Samsung Global and Brand Experience Guidelines.

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Designed full suite of print and digital collateral including outdoor advertising, web content and social media, concepted and developed promotional and in-store creative, designed and pitched concept for Samsung’s Olympics skateboard.